The term social media refers to the use of web-based and mobile technologies to increase the effectiveness of communicating—media for social interaction. Mid-South Synergy’s goal with social media is to connect with our Members. Along with our traditional tools of communication such as the Texas Co-op Power magazine, email newsletters, and IVR call outs, we have begun utilizing popular social media platforms.
We are excited with the continuing growth and participation of our Members on social media and hope that you all will keep the momentum going. You can begin by “liking” us on Facebook, www.facebook.com/MidSouthSynergyCoop, or “follow” us on Twitter, www.twitter.com/midsouthsynergy, to stay informed of events, news, energy savings tips, photos, and much more.
We thank you for your participation! Please share with your Neighbors and Friends!
Common Terms in Social Media
Facebook: A network of personal and professional connections, known as “friends.” Users share general comments, pictures, website links and videos. Profiles can be open to the public or permission-based.
Wall: A list of personal updates and direct posts from friends.
News feed: A real-time list of updates from friends and
businesses.
Fan: Facebook users may become fans of groups or businesses. Updates from businesses appear in a fan’s news feed.
Twitter: A microblogging network limiting comments to 140 characters. Users share news, website links and images with other users who subscribe, or “follow,” an account. Comments can be open to the public or permission-based.
Tweet: To post a comment on Twitter.
Mention: Include the “@” sign followed by the name of the user or business in a tweet.
Direct message: Allows two Twitter users to communicate privately.
Retweet: To forward a tweet, users add “RT @” followed by the originating Twitter account name and the original tweet.
Hashtag: Twitter users group topics by adding the character “#” before words others might want to search for.
LinkedIn: A professional network of connections, known as “links.” Serves as an online resume and referral service, and allows users to share presentations and documents with peers.
YouTube, Vimeo: Video hosting and streaming services offering branded “channels” or pages for collections of videos. Users may embed videos from both services onto other websites.
Flickr, Photobucket, Smugmug: Multimedia hosting and sharing services for pictures.
—Source: NRECA’s Megan McKoy-Noe